Concrete masonry and hardscapes products are integral building blocks for creating an environment that endures and flourishes. As the industry continues to grow, demand increases for updated codes and standards, a qualified workforce, education programs, and research to improve the expanded materials and their uses. Designers require product knowledge and exposure to the opportunities and attributes concrete products provide. Research favorably influences codes and standards regulations encourages using concrete products. A stable, well-trained workforce to produce and install concrete products is critical for the growth and success of the industry. The foundation is doing its part by funding project (summaries below) for an aspiring future.